That’s the view of Matthew Wallace, who is Host Amy Heuschkel’s guest on this episode of The Staying Curious Podcast.
After a robust career working in big retail for such giants as Wal-Mart and the parent company of brands like Calvin Klein and Tommy Hilfiger, the CEO and Co-Founder of Project DXM is pushing for a paradigm shift that embraces more sustainable practices for an industry slow to adapt but under more scrutiny every day.
It won’t happen overnight, but Matthew firmly believes that the time has come for customers to drive the apparel and footwear industry towards more responsible practices. Why? Because it’s the right thing to do for the planet – and for the bottom line. Technological advances are making it possible for even the largest brands to carve out options that allow individuals to design and personalize the clothes they wear.
Such customization will significantly reduce waste and speak to consumers – most especially younger generations – who are unwilling to continue supporting antiquated supply chain practices that exacerbate global hot-button problems.
Learn all about Project DXM and the ways in which it’s leveraging resources from across disciplines to innovate a new platform. Their unique vision is built on a localized, enterprise-scale ecosystem that supports the ability of best-in-class partners to customize, personalize, co-create, test and deliver product quickly and sustainably.
DXM, Shahi and Carhartt have successfully piloted a program to customize workwear on-demand.
Recognition is part of The World Economic Forum’s selection of the 100 most promising Technology Pioneers of 2022 - companies that are tackling issues from sustainability and climate change to healthcare and more.